Alan oversees OMD in the U.S. - the largest and most awarded media agency in the nation. He is responsible for managing OMD’s clients, operations and offices in New York, Los Angeles, Chicago, San Francisco, Atlanta and Seattle. Under Alan’s direction, OMD was named Agency of the Year in 2008 and 2009 by Adweek and in 2009 by Advertising Age. He manages OMD’s broad range of media communications services from strategy, investment and digital to business intelligence, analytics and research. In addition, he has brought in over 25 new clients and developed numerous new products from Airwave (mobile) to Ignition Factory (creative media) to OMD Word (social). With over 25 years of experience in entertainment, digital, media, marketing and advertising, Alan brings a fresh approach to media, where strategy and creativity power marketing results for clients.

Previously, Alan was President of the West Coast and Worldwide Innovation at Interpublic Group’s Initiative. In this capacity, he built and managed the largest office of Initiative’s operations, as well as the Entertainment division in New York and the Worldwide Innovations offering. He repositioned the agency, expanded the services to clients and was fundamental in a number of high-profile new client wins for the U.S. offices and their subsequent award-winning campaigns. Alan started his agency career by creating the Innovations unit, the strategic and creative idea consultancy that helped clients understand the future of media through the use of digital, new technology and creative marketing programs.

Alan spent over 20 years in marketing, advertising and promotion at NBC (GE) and ABC (Walt Disney) before moving to the agency business. In those roles, he was responsible for developing breakthrough advertiser marketing campaigns and launching the programs on the networks. At NBC, he started the advertiser partnership and digital efforts. At ABC, he created the network brand efforts, ran the on-air advertising and promotion department and won an Emmy for a public service marketing campaign.

Alan was named a Media All Star by Mediaweek and a Media Maven by Advertising Age in 2007. He has also been recognized as Marketer of the Year by Brandweek, as well as Entertainment Marketer of the Year, a Top 100 Marketing Executive (twice) and the first Interactive Marketer- Digital Media Master by Advertising Age. In addition, he was an adjunct professor for Boston University's Los Angeles campus for many years.

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