Tony Key is Ubisoft’s senior vice president of marketing. Tony has been with Ubisoft since June 2002 and brings to the
company a diverse background of marketing in the video game and music recording industries. Tony leads Ubisoft’s world-class product marketing, public relations, packaging and promotions in North America. Tony is a veteran marketer who worked in the music industry for ten years as artist manager and label executive and then joining the video game business in 1995 at GT Interactive. At GT Interactive, Tony managed the marketing campaigns of several major game brands. Born in Paterson, NJ, Tony earned his bachelor’s degree in engineering from Rutgers University. Tony lives in San Francisco with his wife and twin boys.

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