Key creative and strategic marketing executives, together with their design and production partners, give unprecedented insights into the thinking, motivation and execution of one of the most controversial and talked-about rebrands in recent media history.
Moderator:
Brett Ashy, President and Principle, The Ashy Agency
Panelists:
Michael Engleman, SVP, Marketing, Global Brand Strategy and Creative, Syfy
Blake Callaway, SVP Brand and Strategic Marketing, Syfy
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Sessions - Speakers - Insights
With PromaxBDA's new Video on Demand Player, you can see sessions, speakers, panelists and presentations from the PromaxBDA 2010 Conference. Complete with presentation assets, power points and videos, you'll be able to watch and re-watch sessions on your schedule. For a list of sessions please click here.
Content will be available on or before July 16, 2010. Buyers will be notified via email when the video is ready to be viewed.
SESSION PACKAGES* Click packages desired
* Sessions currently not available include: The Age of Average: Challenging Mediocrity, Digital Marketing Legal Clinic, The Oprah Effect: 25 Years of Harpo and Promotion, and Storytelling in the Digital Domain.