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Tuesday, June 28

10:00 am Registration Opens

12:00 pm Exhibits Open

Ambassador Lunch (Invitation Only)

1:00 pm Elite Member Lounge Opens
East Penthouse

2:00 pm Media Leaders’ Summit
Grand Ballroom

Moderator:
Donny Deutsch, Television Host; Chairman, Deutsch Inc.

Panelists:
Ed Carroll, COO, Rainbow Entertainment Services, Rainbow Media Holdings LLC
Bob DeBitetto, President & GM, A&E Network & BIO Channel
Chris McCumber, Co-President, USA Network
Michael Smith, GM, Cooking Channel
Matt Strauss, SVP & GM, Comcast Interactive Media


3:15 pm NETWORKING BREAK

Sponsored by  

3:45 pm Creative Keynote: Spencer Tunick
Grand Ballroom

Speaker:
Spencer Tunick, Artist

4:45 pm TRANSITION BREAK

Sponsored by  

5:00 pm Conference Keynote: Al Gore
Grand Ballroom

Speaker:
Al Gore, Former Vice President, United States of America; Chairman & Co-Founder, Current Media; Chairman, Alliance for Climate Protection

6:00 pm Al Gore Elite Member Only Meet & Greet Reception (Invitation Only)

Elite Member Lounge Closes

9:00 pm PromaxBDA Opening Night Party
Intrepid Sea, Air & Space Museum
One Intrepid Square
12th Avenue & 46th Street
New York, NY 10036

Sponsored by
 and


Wednesday, June 29 – All Sessions in America’s Hall II

8:00 am Registration and Exhibits Open

8:30 am Elite Member Lounge Opens
East Penthouse

9:00 am Promo Bootcamp Begins
The Anatomy of Promos

Speaker:
Lee Hunt, President, Lee Hunt LLC

10:15 am BREAK

10:30 am Why Didn't I Write That? Part One

Speakers:
Linda Button, Executive Creative Director, Tooth+Nail
Marilyn Kass, CEO, Tooth+Nail

11:30 am BREAK

11:45 am Why Didn't I Write That? Part Two

Speakers:
Linda Button, Executive Creative Director, Tooth+Nail
Marilyn Kass, CEO, Tooth+Nail

12:30 pm LUNCH

2:00 pm Life’s a Pitch: Presentation Essentials

Speaker:
Terry Ward, Founder & President, CommSkills Group

3:30 pm BREAK

4:00 pm Look Sharp: Better Creative through Better Cuts

Moderator:
Mark Valentine, Co-Founder & Creative Director, ANATOMY

Panelists:
Ron Buse, Creative Director, Entertainment Marketing – Drama & Movies, ABC
Pamela Craciun, VP, Creative Director, TNT
David Roofthooft, Creative Director, Creative Services, HBO


4:30 pm Elite Member Lounge Closes
East Penthouse

5:00 pm BREAK

5:15 pm Directing Talent: Fully Loaded

Speaker:
Marice Tobias, Director, Tobias Entertainment Group


Thursday, June 30

8:00 am Registration and Exhibits Open

8:30 am Elite Member Lounge Opens
East Penthouse

9:00 am Best Practices for Cutting through the Clutter
America’s Hall II

Speaker:
Graeme Newell, President, 602 Communications

10:00 am BREAK

10:15 am The Art of Promo Design
America’s Hall II

Speaker:
Andy Baker, VP/Creative Director, National Geographic Networks

11:00 am BREAK

11:30 am Music, Sound Design and the Art of Sonic Branding
America’s Hall II

Speakers:
Chad Cook, VP, Creative Director, Stephen Arnold Music
John Dance, Senior Writer/Producer, On-Air Promotion/Marketing, CNN
Mary Jo Smith, Creative Director, Alternative & Comedy Series, ABC Entertainment Marketing

12:30 pm LUNCH

2:00 pm Putting it All Together: Making Sure All Your Hard Work Actually Works
America’s Hall II

Speaker:
Lee Hunt, President, Lee Hunt LLC

3:00 pm Promo Bootcamp Ends

BREAK

3:15 pm Closing Remarks
Grand Ballroom

3:30 pm State of Our Art
Grand Ballroom

Presented By:
Robert Gottlieb, SVP/Creative Director, Fox Sports Marketing On-Air Group
Scot Safon, EVP, CNN Worldwide; GM, HLN

6:30 pm PromaxBDA Promotion, Marketing and Design Awards Gallery Reception

Sponsored by   and

8:00 pm PromaxBDA Promotion, Marketing and Design Awards Show
Grand Ballroom

Sponsored by  

Awards show music provide by